In a bid to boost brand awareness in Brazil and unveil their latest beer mug, Spaten organized a major event - Spaten Biersliding Cup. At this gathering, they introduced their Biersliding League, featuring a lineup of renowned athletes, including Ronda Rousey, Cristiane Rozeira, Kyra Gracie, and more. For this campaign, encompassing both advertising materials and promotional banners, images of the athletes were meticulously crafted using a blend of various A.I. tools combined with image editing and manipulation techniques, capturing the essence of sports but also adding a dynamic and engaging flair to the promotional materials, with a vintage aesthetic.