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Imersão Best Seller's visual identity is a captivating embodiment of its mission to empower professionals and cultivate best-selling authors. Led by the esteemed Roseli Boschini, CEO at Editora Gente, lecturer, and mentor, this periodic workshop has a proven track record of transforming careers and guiding individuals towards becoming industry references in their respective segments. 

The visual identity encompasses various elements, including the logo, a vibrant color palette, distinct typography, website, and participant gifts. The logo cleverly incorporates the letters "E," resembling stacked books — a nod to the way best-sellers are displayed in bookstores. This resource is used in texts and on the graphic pattern that adorns select gifts and visual communications. The primary color palette features a combination of violet and cyan blue, creating an unexpected and eye-catching visual appeal.


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